Something we never appreciated before we met the good folks at SCHMIDT: just how many products need a permanent marking. Whether it’s a mark being made with sheer force or one intricately shaped with a laser, SCHMIDT machines provide identification for parts in the automotive, aerospace, firearms and medical industries, among many others.
For SCHMIDT, we developed a new logo, tagline, IMTS teaser video and updated their print collateral. Their company has been around since the 19th century, and their new look celebrates the permanence of both their company and the markings their machines make.
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